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Best Content Writing Training in Lahore

Best Content Writing Training in Lahore from Ideoversity.
Learn Content Writing online with courses like Content Design and Development

PHYSICAL CLASSES

Experience classroom learning with our physical classes, featuring face-to-face interactions, a structured schedule, and hands-on activities for best educational experience.

ONLINE CLASSES

Our online platform offers an immersive learning environment, designed to fit your busy schedule, with expert instructors and a wide range of courses.

RECORDED LECTURES

With recorded lectures, students can enhance their understanding of the subject matter by accessing course materials anytime, anywhere catching up on missed classes.

WEEKDAYS and WEEKENDS
Morning and evening

Content Writing

Mentorship + Internship

Best Content Writing Training in Lahore

Introduction of Content Writing Training

Content writing and blogging are one of the highest paying and most demanded skills which are required by every medium and enterprise scale. Lahore Ideoversity Institute is a center of excellence. We enroll students and transform them into experts. After certifying from Ideoversity IT Institute in Lahore, we ensure that their expertise will reach a level in which if you choose freelancing or a job you will succeed.

Who Should Join this Course (Best Content Writing Training in Lahore)

● Business Owner
● Students
● Professionals
● House Wives
● Freelancer

Objectives of Best Content Writing Training

● Learn to generate traffic and sales by writing effective content
● Build trust and connection with your audience to gain authority as a writer
● Identify your target audience and create a buyer persona
● Learn to write blog posts that would rank better in search engines
● Learn how to apply marketing and writing principles for better results
● Learn to write sales copy that has a powerful headline and effective call to actions
● Optimize the content for SEO
● Develop the qualities that will make you a successful writer
● Discover the challenges in this career and how you can overcome them easily
● Recognize the writing mistakes and how you can avoid them
● To Work with international client briefs

About the Creative Writing Courses

The Digital Marketing Specialist training in Ideoversity is designed to transform you into a software house with in-depth expertise in every branch of online marketing. Hands-on learning with life projects complements world-class course content in SEO, PPCsocial media, and web
analytics.

Key Features of Best Content Writing Training

  • Industry-recommended learning path
  • Exclusive access to Digital Marketing Experts
  • Earn a Specialist Certification on completion
  • Covers 10+ digital marketing tools
  • More than 250 hours of high-quality eLearning

Introduction

  • What You Will Learn In This Course
  • Tips To Use This Course Effectively And Get Maximum Benefit From It
  • Basic Concepts: Understanding Content Writing
  • An Introduction to Content Writing

Introduction to Content Writing

  • Origin And Need Of Content Writing
  • Increasing Demand For Content Writers
  • Career In Content Writing: What To Expect
  • Types Of Content
  • Content Writing Simplified

Writing Principles

  • Number 1 Tactic To Write Awesome Content
  • Steps to Write Engaging Content
  • Optimizing Content for Search Engine Optimization

What Is Search Engine Optimization?

  • Using On-Page Search Engine Optimization For Optimizing Content
  • Using Off-Page Search Engine
  • Optimization For Optimizing Content
  • Writing for Websites

What Is a Website And Why It Is Essential?

Pillars of content – What makes web content effective
Adding value to content – How to make content look good?
Format – Discussing the format of web content
Client brief – In the context of website content and Why use Keywords, How to write effective Meta Tags & descriptions for SEO

Article writing

  • Types of Article Writing
  • Essentials of article writing
  • Why writing articles is important for businesses
  • Common mistakes while writing articles
  • Differences between News articles, blogs, academic articles, marketing articles, and research
  • articles
  • Characteristics of a well-written article

Blog writing

  • What is a blog? – Introduction to a blog
  • Types of blogs – Personal blogs, corporate or business blogs, and blogs by genre
  • Advantages of writing a blog
  • How and where to start blogging

Blogging Platforms

  • Why is blogging popular? – Why people choose blog writing
  • Comparison between local blogs v/s international blogs
  • Dos and Don’ts of a blog – Things to include and not to include in a blog.
  • Tips To Become a Successful Writer

Practical Tips To Overcome Challenges In Your Career

  • Qualities Of A Successful Content Writer
  • 9 Serious Mistakes To Avoid As A Writer
  • Proofing and Editing
  • Proofreading your work
  • Use of Software
  • Plagiarism
  • Dealing with client’s feedback

Revising and Conclusion

  • Writing Tasks & Feedback
  • Simple Steps To Write Awesome Content
  • How to Optimize Content For Ranking In Search Engines?
  • Working with international clients and their brief
  • Assignments and Practice sessions

Course Outline

Content Writing Training

  •  Introduction to Content Writing
  • What You Will Learn In This Course
  • Tips To Use This Course Effectively And Get Maximum Benefit From It
  • Basic Concepts: Understanding Content Writing

An Introduction to Content Writing

  •  Origin And Need Of Content Writing
  • Increasing Demand For Content Writers
  • Career In Content Writing: What To Expect
  • Types Of Content
  • Content Writing Simplified

Writing Principles

  • Number 1 Tactic To Write Awesome Content
  • Steps to Write Engaging Content
  • Optimizing Content for Search Engine Optimization

What Is Search Engine Optimization?

  • Using On Page Search Engine Optimization For Optimizing Content
  • Using Off Page Search Engine Optimization For Optimizing Content

Writing for Websites

  • What Is Website And Why It Is Essential?
  • Pillars of a web-content – What makes a web content effective
  • Adding value to content – How to make content look good?
  • Format – Discussing the format of web content
  • Client brief – In context of website content
  • How and Why use Keywords
  • How to write effective Meta Tags & descriptions for SEO

Article writing

  • Types of Article writing
  • Essentials of article writing
  • Why writing articles is important for businesses
  • Common mistakes while writing articles
  • Differences between News articles, blogs, academic articles, marketing articles and research
    articles
  • Characteristics of a well-written article

Blog writing

  • What is a blog? – Introduction to a blog
  • Types of blogs – Personal blogs, corporate or business blogs and blogs by genre
  • Advantages of writing a blog
  • How and where to start blogging

Blogging Platforms

  • Why is blogging popular? – Why people choose blog writing?
  • Comparison between local blogs v/s international blogs
  • Dos and Don’ts of a blog – Things to include and not to include in blog.

Tips To Become a Successful Writer

  • Practical Tips To Overcome Challenges In Your Career
  • Qualities Of A Successful Content Writer
  • 9 Serious Mistakes To Avoid As A Writer

Proofing and Editing

  • Proofreading your work
  • Use of software
  • Plagiarism

Dealing with client’s feedback

    • Revising and Conclusion
    • Writing Tasks & Feedback
    • Simple Steps To Write Awesome Content
    • How to Optimize Content For Ranking In Search Engines?
    • Working with international clients and their brief
    • Assignments and Practice sessions

    Freelancing Course

    • Introduction to Freelancing
    • Difference between job and freelancing
    • Benefits of Freelancing
    • Lifestyle of a Freelancer
    • Challenges of Freelancing
    • Future of freelancing

    How to start freelancing

    • How to identify your Master Skill
    • 10 tips of picking your area of work
    • How find most trending freelancing projects or services
    • How to find a platform to start
    • Why start freelancing with fiverr.com
    • Why start freelancing with upwork.com
    • Why start freelancing with 99design.com
    • Why start freelancing with freelancer.com
    • What are the payment methods available in Pakistan

    Using Fiverr as a freelancing platform

    • Introduction to Fiverr
    • How Fiverr works for freelancers (sellers)
    • How Fiverr works for clients (buyers)
    • Types of skills which are most demanded
    • How to find your niche for Fiverr?
    • The Advantages & Disadvantages of Fiverr

    Profile creation and management

    • How to make an outstanding profile on Fiverr
    • How to write a bio
    • How to do research on competition
    • Which skill you need to add-on profile
    • Adding your education
    • Adding your experience and projects in a professional way
    • Connecting fiverr to other social media platform for more reach
    • How to set up payment method
    • What are the options available for payment in Pakistan
    • How to get more views on your gigs
    • Using mobile application to maintain your response rate

    Creating your winning gig

    • Why people should buy it
    • Planning for value to client
    • Create a gig on fiverr
    • How to write the title that attract audience
    • How to design thumbnail for fiverr (Canva)
    • Writing description and details of your gig
    • How to add value added services

    Getting Clients (a lot of them)

    • How to get reviews of your clients
    • How to Get Promoted to a Level 1 Seller on Fiverr
    • Fiverr Rank System
    • Fiverr Platform Rules
    • Payment system
    • How to maintain your rating
    • How to communicate in a professional manner on Fiverr

    Final tips 

    • How to manage time
    • How to keep balance between freelancing work and normal life
    • Understanding the tax models for freelancer