Best Content Writing Training in Lahore

Best Content Writing Training in Lahore

Introduction of Content Writing Training

Content writing and blogging are one of the highest paying and most demanded skills which are required by every medium and enterprise scale. Lahore Ideoversity Institute is a center of excellence. We enroll students and transform them into experts. After certifying from Ideoversity IT Institute in Lahore, we ensure that their expertise will reach a level in which if you choose freelancing or a job you will succeed.

Who Should Join this Course (Best Content Writing Training in Lahore)

● Business Owner
● Students
● Professionals
● House Wives
● Freelancer

Objectives of Best Content Writing Training

● Learn to generate traffic and sales by writing effective content
● Build trust and connection with your audience to gain authority as a writer
● Identify your target audience and create a buyer persona
● Learn to write blog posts that would rank better in search engines
● Learn how to apply marketing and writing principles for better results
● Learn to write sales copy that has a powerful headline and effective call to actions
● Optimize the content for SEO
● Develop the qualities that will make you a successful writer
● Discover the challenges in this career and how you can overcome them easily
● Recognize the writing mistakes and how you can avoid them
● To Work with international client briefs

About the Creative Writing Courses

The Digital Marketing Specialist training in Ideoversity is designed to transform you into a software house with in-depth expertise in every branch of online marketing. Hands-on learning with life projects complements world-class course content in SEO, PPC, social media, and web
analytics.

Key Features of Best Content Writing Training

• Industry-recommended learning path
• Exclusive access to Digital Marketing Experts
• Earn a Specialist Certification on completion
• Covers 10+ digital marketing tools
• More than 250 hours of high-quality eLearning

Introduction

• What You Will Learn In This Course
• Tips To Use This Course Effectively And Get Maximum Benefit From It
• Basic Concepts: Understanding Content Writing
• An Introduction to Content Writing

Introduction to Content Writing

• Origin And Need Of Content Writing
• Increasing Demand For Content Writers
• Career In Content Writing: What To Expect
• Types Of Content
• Content Writing Simplified

Writing Principles

• Number 1 Tactic To Write Awesome Content
• Steps to Write Engaging Content
• Optimizing Content for Search Engine Optimization

What Is Search Engine Optimization?

• Using On-Page Search Engine Optimization For Optimizing Content
• Using Off-Page Search Engine
• Optimization For Optimizing Content
• Writing for Websites

What Is a Website And Why It Is Essential?

Pillars of content – What makes web content effective
Adding value to content – How to make content look good?
Format – Discussing the format of web content
Client brief – In the context of website content and Why use Keywords, How to write effective Meta Tags & descriptions for SEO

Article writing

• Types of Article Writing
• Essentials of article writing
• Why writing articles is important for businesses
• Common mistakes while writing articles
• Differences between News articles, blogs, academic articles, marketing articles, and research
• articles
• Characteristics of a well-written article

Blog writing

• What is a blog? – Introduction to a blog
• Types of blogs – Personal blogs, corporate or business blogs, and blogs by genre
• Advantages of writing a blog
• How and where to start blogging

Blogging Platforms

• Why is blogging popular? – Why people choose blog writing
• Comparison between local blogs v/s international blogs
• Dos and Don’ts of a blog – Things to include and not to include in a blog.
• Tips To Become a Successful Writer

Practical Tips To Overcome Challenges In Your Career

• Qualities Of A Successful Content Writer
• 9 Serious Mistakes To Avoid As A Writer
• Proofing and Editing
• Proofreading your work
• Use of Software
• Plagiarism
• Dealing with client’s feedback

Revising and Conclusion

• Writing Tasks & Feedback
• Simple Steps To Write Awesome Content
• How to Optimize Content For Ranking In Search Engines?
• Working with international clients and their brief
• Assignments and Practice sessions